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Showing posts from September, 2014

Steve Jobs .. and Apple's failures post his demise

Tim Cook has just launched the Apple Watch. His first new product category launch post Steve Jobs and all it did was highlight just how important a role Steve played at Apple. For such a large company, it's incredible just how reliant they were on Steve's Autocratic, all encompassing control. To me, the Apple watch launch is the definitive example of how they're missing his leadership and decision making. Here's why I believe this product would not have launched in it's current shape under Steve Jobs: Technological Overreach - Steve was great at understanding the technological trends and leveraging them at the right moment to stay ahead of the curve while never letting the customer experience suffer. The dropping of the floppy, Flash and the CD drive are but a few examples. Apple consistently made gutsy calls on what didn't go into their products based on technology trends. In each case, their decision was ground breaking but also based on availability of